How to make the most of Linkedin as a freelancer

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Nowadays, the classic resume is no longer enough to make your skills and abilities known. For this same reason, LinkedIn is currently the most widespread professional platform in the professional world, as you can use it to find work or internships, connect with professionals and to make yourself known as a professional and as a company.

For this reason, we give you tips to get the most out of this social network.

 

A complete profile

The first step is to fill in as much as possible all the sections provided by Linkedin, both about your education and your professional experience, skills, contact details, etc.

When filling in the information, use keywords. This way when they do a search it will be more likely that they will reach your profile.

Profile picture

It is proven that profiles that have a photo inserted have more views than those that do not. The image must be of good quality, with a more or less neutral background and with a style of clothing suitable for your profession.

Be part of groups

The goal is to stay informed about your industry and participate in it to become a reference.

 

 

Share content

In addition to sharing your own content, also share content from other members of the social network, which is related to your sector, always giving credit to the author of the publication. This way you will increase the chances of being seen.

 

 

You already know what the key points are to maximize your Linkedin profile. You are now just a few steps away from taking full advantage of this great professional platform.

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we are a team; we want to inspire and accompany you.

Create your hybrid event in our space room 114

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The crisis generated by the pandemic has meant a major change in the dynamics of meetings and events. The slow recovery of the sector has caused many companies to look for various alternatives to continue developing events safely.

It is clear that face-to-face meetings will not disappear, as human interaction is very important for exchanging knowledge. It is for this reason that the best option currently is hybrid events, which are held virtually and in person at the same time.

What is a hybrid event?

A hybrid event is one that takes place in a physical location, with limited capacity and, at the same time, another part of the audience attends online.

This format is very useful when some attendees cannot attend in person.

 

 

Advantages of hybrid events

1. Online attendance allows us to get real-time feedback from participants, providing relevant information such as exact numbers of attendance, degree of interest, time spent in the room, percentage of interaction, etc. Which allows the organizers to make strategic decisions about the development of the event itself.

 

2. In this type of event, the costs are lower than the fully face-to-face ones, since a large part of the costs of travel, hotels, transport, catering, etc. are dispensed with.

 

3. It allows you to get a wider audience, since the virtual option can reach a larger volume of people.

 

4. This format is more friendly for the new generations, they are already more common at online events.

 

 

 

Now that you know what hybrid events are and what their benefits are, do you think they fit your business? If the answer is positive, La Sala d’Espai 114 is at your disposal so that you can hold your events, both hybrid and face-to-face.

We are the Business Center of Badalona, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

MAILCHIMP: WHAT IT IS AND HOW TO USE IT FOR YOUR BUSINESS

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You may have heard of Mailchimp before, but do you really know how it works? It is a digital tool in which you can design, send and analyze the results of an email marketing campaign.

With Mailchimp you can design from scratch and send a newsletter. In addition, you can analyze the impact of your mailing and track the activity of your subscribers. Creating an account on this platform is completely free, and with this rate you can make more than 10,000 shipments per month.

Getting started with Mailchimp

Once you have created your account on the platform, you will have to add your database. Mailchimp offers you different ways to import the contact data you have about your customers: first name, last name, email… If you don’t have a contact list as such, you can always create one from scratch in Mailchimp and add your contacts one by one.

With the contact list imported, you can start designing your campaign. The platform allows you to build your newsletter using a very intuitive tool in which you can add, remove, modify and customize different pre-designed blocks.

With the design ready, all that remains is to choose the title of the email, the description, and launch it. But, before that remember to preview the shipment, make sure everything is correct and do a final review. Once
checked that everything is correct, you can choose to send it instantly or schedule it for a specific date and time.

How can I analyze the results?

If you want to analyze the results of your campaigns, you have to look at the reports that Mailchimp shows you after each sending. In these reports you can see how many people have opened the email, how many have clicked
in the links or how many have chosen to unsubscribe from your newsletter.

Now you know the usefulness of Mailchimp to communicate news, offers or other relevant information to all your customers. Do you think it can be useful for your company?

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

THE NEW REVOLUTION IS “NON-LINEAR WORK”

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For decades, the working day started at 9 am and ended at 5 pm with only a break at noon for lunch. Thanks to the pandemic we just went through, all that has changed. Workers have been able to organize their work autonomously and do it when they want.

This change has given rise to other new work models, including the “non-linear working day”. People who decide to do this modality can do the work outside the traditional block of hours.

By working asynchronously, that is, having different schedules than their colleagues, workers can complete tasks with great flexibility and spread throughout the day. What we achieve with this new method is that employees can adapt their work schedules to their personal lives, instead of the other way around.

 

 

If we look back a few years, we can see that “non-linear days” were not very well known. Instead, right now almost everyone has adopted a more flexible way of working and this makes the workers in a certain way
be much more productive.

It is clear that not all employers will give their workers this degree of freedom. But in the new world of work, “non-linear” days will have more prominence in some sectors.

According to experts, asynchronous work has countless advantages, as long as certain precautions are taken.

The first advantage of all is that greater flexibility often translates into greater productivity. Instead of concentrating for 8 hours straight, employees can break their day into blocks that better fit their routines and, in this way, have more control over time.

 

 

The second advantage is that the work focuses on the results and not on the activity that is carried out. This leads to workers having more control over their time and how they manage it. This methodology considerably reduces the risk of suffering exhaustion and stress.

In addition to all this, asynchronous work allows us to save time in commuting, perform administrative tasks in hours of low productivity, maximize and make better use of free time and save money by doing the
meals at home

Non-linear work will be our new future.

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

Forest baths and their benefits for the company

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In recent decades, the progressive urbanization of the societies in which we live has increased
many psychological diseases, such as anxiety, insomnia, stress or depression. The Big One
most of these are caused by the way we manage our work. For the same reason
it is so important to start practicing “forest baths”.

The term “forest baths” has been known for a long time, becoming a practice
validated by numerous studies that have made its benefits visible.

This therapy originated in Japan. Its meaning is to absorb the atmosphere of the forest.
Stroll through the forest, breathe fresh air and listen to the silence and tranquility.

It is not a simple excursion, but a meditative walk and a therapeutic activity
highly recommended. In addition, it has an important spiritual component that promotes communication
with nature.

 

 

It is interesting to see how each person interacts with the forest differently depending on the
his personality. Most people simply relax, but many others feel
gratitude towards the forest or a great interior cleansing. It is a wonderful and very beneficial way of
connect with nature and with oneself.

Forest Baths can also be done in groups and we can take advantage of them as a therapy for
improve the relationship of a work team.

There are some companies that have already put this group experience into practice, which
it usually lasts about 2-3 hours and in which a series of activities are carried out
customized to reach a state of calm and peace of mind that will help reduce levels
of stress, anxiety and improving the working environment.

Through this practice, team members will obtain different benefits: improvement of the
physical health, improved mental health, increased creativity and critical thinking, moving away from the
routine, enjoy a new experience and improve the management of emotions.

 

 

A very common question when we start reporting on the topic is: Where can I take a bath
forest? We recommend Musgo Baños de Bosque, a company dedicated to carrying out
these conscious dives into nature and help you learn this technique
well-being for you and also for your company.

Don’t think twice, improve your mental health and make the positive energy of nature enter into
contact with your interior.

We are the Badalona’s Business Center, to give visibility and possibilities to your business.
In Espai 114 together we are a team; we want to inspire and accompany you.

Green jobs, contributing to the adaptation against climate change

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Green Jobs. We explain you what they are.

We are in a new era where climate change is no longer just a reality, but we live the consequences day after day. Global warming, pollution of oceans and rivers and air pollution are in the news every week.

The growth of the global population, the large industries, the habits of life that we are accustomed to lead and the level of consumption evoke the degeneration of our planet.

We have long been in this situation and thousands of people are already working on the ecological transition to improve the condition of planet earth.

We are talking about Green Jobs. What are they?

According to the ILO’s Green Jobs Programme, are works that contribute to preserving and restoring the environment by incorporating one or more of the following aspects: increasing the efficiency of the consumption of energy and raw materials; limit greenhouse gas emissions; minimise waste and pollution; protect and restore ecosystems; and contribute to adaptation to climate change.

The new Green Economy economic development model was born to be able to reconcile economic growth that generates a sustainable environmental impact and collective well-being.

This new model has created and transformed jobs in Green Jobs in different sectors such as industry, construction, urban planning, agriculture and tourism among many others.

There are a wide variety of “green” jobs, but here are examples of some of them:

– Installers and designers of photovoltaic systems: they are profiles that are increasingly requested, since they give both companies and individuals economic benefits for the energy adaptation of sources such as solar, an alternative to the traditional ones we know.

– Energy manager: is the person in charge of rationalizing energy consumption in companies. Its responsibility is to ensure energy efficiency, limit waste and, as much as possible, it must be able to be in the transition from fossil fuels to renewable energies.

– Quantity surveyors or architects: These are the ones in charge of giving the Energy Certificates. They are the people in charge of evaluating the energy behavior of a house or any space that needs this certificate, also taking into account the materials with which it is built.

– Environmental chemists: they are experts in seeing eco-sustainability levels. They must be able to foresee and study with a high degree of precision the results of the interaction between the natural environment and chemicals.

– Ecochef: Although it may not seem like it, agriculture and livestock play a very important role in these aspects. The ecochef site is responsible for contributing and contributing to the creation of eating habits with less impact, such as Km0 products. At the same time that they contribute to local trade, they help reduce emissions, since they do not participate in the industrial transport of food between countries.

These are just some examples, but there is a wide range of jobs considered Green Jobs, which will increasingly be transformed and evolved so that, together, we can improve the living conditions on our planet.

And, even if your work is not green, you can start contributing with your grain of sand individually either by recycling or using public transport, for example.
In this link we leave you an entry in which we talk about how to reduce energy consumption in offices to collaborate with the fight against climate change.

 

We are the Business Center of Badalona, to give visibility and possibilities to your business.

In Espai 114 we are a team; we want to inspire you and accompany you.

The dreaded return from vacation… It won’t be that bad!

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We are already in the most feared month: September. It’s time to close the holidays and we are still thinking about beaches, trips, dinners and after-dinner that never end.

After all the year working, we wait for the holidays to rest physically and mentally and be able to enjoy with family, couple or friends. The reality is that, after these days, we have to return to the routine, but this does not have to be a negative turn. We will leave you a few tips to make it easier.

September does not mean that the “good life” of summer ends, nor that we can not make getaways on the weekend. Before the weather change begins and we have to take out the jackets, we can continue to take time to relax or recreate so as not to have to make such a sudden change of routine.

On weekends we can think about making getaways to the mountains, finding rivers and doing activities to pass the residual heat that September leaves us.

In the city, surely during these times that we have disconnected they have opened a restaurant nearby, they have released a film or they have inaugurated an art exhibition. It is a good time to visit new places with friends and disconnect.

Getting ahead of ourselves a couple of days and starting to adapt to what the return will be is a good way so that it does not catch us unexpectedly and we can begin to establish the new guidelines to return to the routine. Doing sports on a regular basis is a very good option, as it will help us establish a time schedule.

The end of summer also brings good things. The unbearable heat will leave us and in a few weeks we can begin to enjoy the sunsets that autumn leaves us or the impressive changes in color of the vegetation.

 

And if your holidays start in September, we leave you a post with a few tips on how to disconnect for holidays.

 

We are the Business Center of Badalona, to give visibility and possibilities to your business.

In Espai 114 together we are a team; we want to inspire you and accompany you.

Energy savings in the office. It’s possible?

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Energy saving. Normally, we talk about the energy saving at house, but it is not the only place where there are excessive energy expenses for the environment, it also occurs in the offices where we work.

We almost spent the same hours in the office as at home, or even longer. That is why we must take similar measures.

Depending on the characteristics of the space we use in the office, there are different ways to save energy.

Now, how can we carry out energy saving systems in our offices, or workspaces such as coworking?

Light and electricity are two very important factors. We can save energy by using LED lights and, if our space makes it possible, by taking advantage of natural light. It is also very important when we leave the office, to leave all electrical appliances off, since even if they remain at rest, they continue to consume electricity.

 

energy savings

Ventilation and air conditioning are also a relevant part of saving energy. If we can, we must keep the windows open when the outside temperature is pleasant, so we will avoid turning on air conditioners. Similarly, if we have air conditioning or heating on, keep doors and windows closed, for a good use of resources.

Spaces where there are no staff, such as meeting rooms, sinks… We should not keep them refrigerated.

It is also important that the office thermostats are programmed with an optimal and recommended temperature of between 20° and 22° in winter and between 23° and 25° in summer.

And last but not least, saving paper and recycling it is another way to contribute.

Use recycled paper, print as few documents as possible and try to send them online. If they are documents that we must print, we can use the double-sided and the black and white format.

These are some of the options that we can put into practice to contribute to the energy saving on our offices.

In addition, by clicking here, you have a guide to energy saving and efficiency in offices and offices.

We are the Business Center of Badalona, to give visibility and possibilities to your business.
In Espai 114 together we form a team; we want to inspire you and accompany you.

Disconnect for holidays, to connect with you and your loved ones

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holiday disconnection

Nowadays it is difficult to disconnect completely from our work and social networks for holidays , since we are constantly connected.

With the evolution and changes of communication, also counting on the means of organization and control in labour relations becomes even more difficult.

Time control through mobile applications, work from home, geolocation… it is some of the means that can make us feel that we have not just disconnected with work.

These are very important days for our physical and mental health.

Throughout the year we are so mechanized with our routines, that when it is really time for us to disconnect and rest to reconnect with ourselves and with the people around us and we want to share this free time, it is it makes it difficult to leave aside our employment relationship 100%.

That is why it is important also, before starting our holidays leave everything resolved and finished, to be able to leave quieter. For example, all the important and pending tasks that we have, or leave someone in our care to make sure that any unforeseen event will be covered.

family activities

For many people the total disconnection of the networks, also supposes a state of stress and anxiety, so the best way is to find a balance. Finding a way to reduce connection time can be a good way to get started.

Another way to get to a job disconnect is starting from the beginning. What do we mean by that? Well, we mean that the first few days you can afford not to make plans, or organize every day, since, stop, think, and relax can be a very good start!

Last but not least, doing things and activities that we don’t normally do, are a way to alter our daily routine, it’s a great way to make us disconnect and feel at ease with us and the people around us.

teleworking

And if you have already enjoyed your holidays or you can even be on vacation or travelling and combine it with teleworking, we leave you this post on How to reconcile by working from home!

 

We are the Badalona’s Business Center, to give visibility and possibilities to your business.

In Espai 114 together we form a team; we want to inspire you and accompany you.

Flexible schedule: advantages for your company

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Flexible schedule is increasingly implemented by companies. You may have considered implementing it for your workers yourself, but you are not sure of the benefits it entails. Continue reading to get out of doubt.

 

First of all, what does flexible schedule means?

 

Flexible schedule consist of offering facilities to workers with regard to the reconciliation of their personal and professional lives. These will comply with the hours stipulated in your contract, but may vary the start and end times, the distribution of them during the week or even carry them out outside the office.

 

As a company, what are the advantages that the flexible schedule of my workers will bring me?

 

Commuting to work

– Reduced travel time

There are many employees who spend a large amount of time a day commuting to and from work.

 

If we eliminate the obligation to go to the workplace to carry out their tasks, workers earn a lot of daily time that they can devote to other things.

 

productivity at work

– Commitment and productivity

This increase in the freedom of employees translates directly into an increase in motivation and commitment they have with the company.

At the same time, this motivation translates into increased efficiency and productivity.

 

Workers feel that they make much better use of the time they spend on their work.

 

reduce fixed costs

– Reduce costs

A direct benefit of flexibility is the savings in the company’s fixed costs. If the number of employees working in the office is reduced or completely eliminated, we can save the cost of rent or consider replacing it with a coworking space that will mean a much lower expense and much more adaptable to our needs.

 

less absenteeism

– Minimize absenteeism

The high conciliation provided by the flexible schedule means that, in situations such as medical appointments or other types of unforeseen events, the worker chooses to modify the work schedule instead of not doing the hours.

 

These are just a few of the advantages that flexible schedule can bring to your company.

 

 

If you dare to apply it and need a coworking space in Badalona, contact us so that we can offer you all the information you need.

 

We are the Business Center of Badalona, to give visibility and possibilities to your business.

In Espai 114 we are a team; we want to inspire you and accompany you.