5 successful tips

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Here are a few tips to increase success when starting.

The first of all is not to get carried away by emotions. It is essential to touch your feet on the floor. That is why building a good business plan will help increase probabilities of success.

The second advice is to see mistakes as learning. In the face of obstacles, we must take control of the situation, without letting us control us. It is normal to feel shot down in the face of a slut, but this does not have to condition our performance or attitude.

 

 

Another important advice is to study the cases of other successful entrepreneurs. The beginnings are not easy. There are many successful businessmen who failed in their business origins and have been able to overcome this situation. Failure is a great opportunity to start better, more strongly and with valuable knowledge.

The fourth council is to be clear about the value that our product or service brings. Explore and correctly communicate what it offers to improve consumer life, it will work better than simply communicate the characteristics of the product or service.

 

Finally, but no less relevant, constant training must be maintained. What worked yesterday, tomorrow can be obsolete. We will need new knowledge and additional experiences to continue to progress.

These are just a few tips to increase the chances of success of a new company. We hope you are helping if you are starting the way to take.

We are Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we are a team; we want to inspire and accompany you.

Mistakes entrepreneurs make

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Starting a business is an adventure, and like all adventures, it involves certain risks. Some of these are avoidable, but others can be mistakes that throw your effort overboard.

In this blog we will talk about the most common mistakes that tend to be made, whether due to lack of experience, ignorance of the business environment or bad business decisions.

Starting a business often involves many more steps and obligations than we could have imagined before we started.

The first time we start we will encounter obstacles to overcome and it is common to make mistakes. The recommendation is not to despair or let fear take hold of us. Find out as much as you can before starting your project, ask friends or acquaintances who have already created a company for advice. Leaning on professionals will be of great help and will prevent you from many headaches.

 

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A common mistake is ignorance of the market where we want to enter This is a very determining factor in the success or failure of your business. Jumping into an unknown market without analyzing the competition and customers is very dangerous and could kill our plans in a few months.

 

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The next mistake that entrepreneurs make is the poor choice of partners. The fact of choosing wrongly who accompanies us in our project can end in absolute failure and even you having to give up your company.

It must be taken into account that knowing a person in a certain environment is not a guarantee that the relationship as partners will be successful. A great friend or trusted family member can be a bad professional, and vice versa.

 

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Another mistake is not giving importance to our team. The safest way to choose your employees is to define the professional profile you want for each position in the company.

By investing a little more time and care in the selection process, you will avoid potential problems or inconveniences.

It is also a mistake when starting a business to leave aside the legal aspects and the procedures. Every company is subject to a large number of laws and regulations that regulate its operation. Knowing all these obligations is practically impossible for a single person. If the company does not have everything in order, it is exposed to fines and sanctions.

Again, we recommend leaving it in the hands of professionals who will help and guide you throughout the process.

 

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The last mistake that entrepreneurs make is to bear very high fixed costs. The workforce, services, premises leases are some of the fixed costs we will have. Accounts must be made so that they do not exceed the income.

A good way to reduce the cost of location is, for example, to work in a coworking space. You’ll save while having access to everything you need.

Now that you know what the most common mistakes are when starting a business, are you ready to create your project?

We are the Badalona’s Business Center, to give visibility and possibilities to your business.

In Espai 114 together we are a team; we want to inspire and accompany you.

5 apps to organize your schedule

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Having good organization within your work environment is very important. That’s why we show you different tools that will make you more productive in your coworker routine.

There are several applications that can help you organize your daily work with the aim of reaching your goals. Below we detail the five most useful and simple applications:

 

 

  • Evernote

 

It’s a tool that can help you capture and organize your ideas. Its main purpose is the organization of personal information through the filing of notes.

All notes, photos, documents, audio files and web pages saved in Evernote will automatically sync with the other devices the user uses. Other functions of this application are: the integration of a personal calendar through e-mail, a scanner of information, documents and business cards or direct annotations through PDF.

 

 

 

  • Do It Tomorrow

 

It is one of the simplest tools to note pending jobs and organize them by days, topics and priorities. Basically, it’s a digital diary that mimics the physical appearance of a paper diary.

The best thing about this app is that it is free and ad-free, simple and minimalistic. It has customization and widget options. You can find it available for iOS and Android and has an extension capability with Google Chrome.

 

 

 

  • Todoist

 

It is a multi-platform job and project management. It helps record pending activities and responsibilities that a work team or individual user must attend to within a specific time limit or order of priority.

It’s a good way to follow the process of your professional projects, make lists, collaborate with other jobs and keep track of the responsibilities of your workers or colleagues. One of the most productive functions is the possibility of integration with other basic work tools.

 

 

 

  • Trello

 

It allows you to manage teams of any type of project, as well as supervise jobs. You can include files, checklists or even automations. It is a very complete and powerful tool, but very easy to use.

The main benefits of Trello are avoiding communication breakdowns, as all tasks are clearly specified in the main entry, saving time and optimizing work quality, facilitating remote work, automation of work and, finally, it has compatibility with various platforms.

 

 

 

  • Google Calendar

 

It is perhaps the best known. An electronic agenda and calendar developed by Google that allows you to sync with your Gmail contacts to share different events with them.

One of the features that this application offers are different views, both weekly and monthly or daily.

After going through all these organization apps, we hope you find them useful for your day-to-day work. We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

Digital Nomad, what is it and how does it work?

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Digital media and current technology are increasingly providing us with more facilities to reconcile personal life with work. Thanks to the new ways of understanding work, we have given way to the figure of the digital nomad.

If you are not yet familiar with the term digital nomad, you may be interested in this post.

A digital nomad is, basically, that person who only requires the internet to work, whether as a freelancer or as an employee in a company. This fact makes it possible for him to carry out his work while traveling or moving to different places.

 

 

A digital nomad only needs a good internet connection to be able to do his work around the world. This figure decides to break with the routine of going to the office every day and works enjoying time and geographical flexibility.

More and more people decide to join this trend by becoming digital mixers. Following this trend you can achieve the same success as working from a physical company.

In our Espai114 Business Center we have digital nomads hosted continuously. Will you be next?

Being a digital nomad can provide you with great advantages:

  1. Travel and see amazing places without the need to ask for holidays from work.
  2. Enjoy flexible hours, since you organize yourself to be able to deliver or do your work on time.
  3. Increase productivity.
  4. Enjoying this lifestyle will make you more creative.

 

 

How to be a digital nomad?

It is true that not all companies are open to implementing this trend. But, if you want to start this adventure, you just need to have a few things clear:

First of all, this concept is a way of life. If you like to travel and change location every so often, this is the best option to reconcile both aspects.

In addition, you will not need many resources, just a laptop or tablet and a good internet connection.

You will also have to adapt your travel habits. This way of living does not give you the freedom to be out all day, but you will have to organize yourself to be able to combine it with work.

And, finally, you will have to be very organized to dedicate the necessary time to planning your work, setting goals and deadlines.

 

 

If everything we have explained fits you and your work, and you really value becoming a digital nomad, at Espai 114 we give you the possibility to domicile your company at our Business Center in Badalona.

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we are a team; we want to inspire and accompany you.

How to make the most of Linkedin as a freelancer

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Nowadays, the classic resume is no longer enough to make your skills and abilities known. For this same reason, LinkedIn is currently the most widespread professional platform in the professional world, as you can use it to find work or internships, connect with professionals and to make yourself known as a professional and as a company.

For this reason, we give you tips to get the most out of this social network.

 

A complete profile

The first step is to fill in as much as possible all the sections provided by Linkedin, both about your education and your professional experience, skills, contact details, etc.

When filling in the information, use keywords. This way when they do a search it will be more likely that they will reach your profile.

Profile picture

It is proven that profiles that have a photo inserted have more views than those that do not. The image must be of good quality, with a more or less neutral background and with a style of clothing suitable for your profession.

Be part of groups

The goal is to stay informed about your industry and participate in it to become a reference.

 

 

Share content

In addition to sharing your own content, also share content from other members of the social network, which is related to your sector, always giving credit to the author of the publication. This way you will increase the chances of being seen.

 

 

You already know what the key points are to maximize your Linkedin profile. You are now just a few steps away from taking full advantage of this great professional platform.

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we are a team; we want to inspire and accompany you.

Create your hybrid event in our space room 114

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The crisis generated by the pandemic has meant a major change in the dynamics of meetings and events. The slow recovery of the sector has caused many companies to look for various alternatives to continue developing events safely.

It is clear that face-to-face meetings will not disappear, as human interaction is very important for exchanging knowledge. It is for this reason that the best option currently is hybrid events, which are held virtually and in person at the same time.

What is a hybrid event?

A hybrid event is one that takes place in a physical location, with limited capacity and, at the same time, another part of the audience attends online.

This format is very useful when some attendees cannot attend in person.

 

 

Advantages of hybrid events

1. Online attendance allows us to get real-time feedback from participants, providing relevant information such as exact numbers of attendance, degree of interest, time spent in the room, percentage of interaction, etc. Which allows the organizers to make strategic decisions about the development of the event itself.

 

2. In this type of event, the costs are lower than the fully face-to-face ones, since a large part of the costs of travel, hotels, transport, catering, etc. are dispensed with.

 

3. It allows you to get a wider audience, since the virtual option can reach a larger volume of people.

 

4. This format is more friendly for the new generations, they are already more common at online events.

 

 

 

Now that you know what hybrid events are and what their benefits are, do you think they fit your business? If the answer is positive, La Sala d’Espai 114 is at your disposal so that you can hold your events, both hybrid and face-to-face.

We are the Business Center of Badalona, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

MAILCHIMP: WHAT IT IS AND HOW TO USE IT FOR YOUR BUSINESS

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You may have heard of Mailchimp before, but do you really know how it works? It is a digital tool in which you can design, send and analyze the results of an email marketing campaign.

With Mailchimp you can design from scratch and send a newsletter. In addition, you can analyze the impact of your mailing and track the activity of your subscribers. Creating an account on this platform is completely free, and with this rate you can make more than 10,000 shipments per month.

Getting started with Mailchimp

Once you have created your account on the platform, you will have to add your database. Mailchimp offers you different ways to import the contact data you have about your customers: first name, last name, email… If you don’t have a contact list as such, you can always create one from scratch in Mailchimp and add your contacts one by one.

With the contact list imported, you can start designing your campaign. The platform allows you to build your newsletter using a very intuitive tool in which you can add, remove, modify and customize different pre-designed blocks.

With the design ready, all that remains is to choose the title of the email, the description, and launch it. But, before that remember to preview the shipment, make sure everything is correct and do a final review. Once
checked that everything is correct, you can choose to send it instantly or schedule it for a specific date and time.

How can I analyze the results?

If you want to analyze the results of your campaigns, you have to look at the reports that Mailchimp shows you after each sending. In these reports you can see how many people have opened the email, how many have clicked
in the links or how many have chosen to unsubscribe from your newsletter.

Now you know the usefulness of Mailchimp to communicate news, offers or other relevant information to all your customers. Do you think it can be useful for your company?

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

THE NEW REVOLUTION IS “NON-LINEAR WORK”

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For decades, the working day started at 9 am and ended at 5 pm with only a break at noon for lunch. Thanks to the pandemic we just went through, all that has changed. Workers have been able to organize their work autonomously and do it when they want.

This change has given rise to other new work models, including the “non-linear working day”. People who decide to do this modality can do the work outside the traditional block of hours.

By working asynchronously, that is, having different schedules than their colleagues, workers can complete tasks with great flexibility and spread throughout the day. What we achieve with this new method is that employees can adapt their work schedules to their personal lives, instead of the other way around.

 

 

If we look back a few years, we can see that “non-linear days” were not very well known. Instead, right now almost everyone has adopted a more flexible way of working and this makes the workers in a certain way
be much more productive.

It is clear that not all employers will give their workers this degree of freedom. But in the new world of work, “non-linear” days will have more prominence in some sectors.

According to experts, asynchronous work has countless advantages, as long as certain precautions are taken.

The first advantage of all is that greater flexibility often translates into greater productivity. Instead of concentrating for 8 hours straight, employees can break their day into blocks that better fit their routines and, in this way, have more control over time.

 

 

The second advantage is that the work focuses on the results and not on the activity that is carried out. This leads to workers having more control over their time and how they manage it. This methodology considerably reduces the risk of suffering exhaustion and stress.

In addition to all this, asynchronous work allows us to save time in commuting, perform administrative tasks in hours of low productivity, maximize and make better use of free time and save money by doing the
meals at home

Non-linear work will be our new future.

We are the Badalona’s Business Center, to give visibility and possibilities to your business. In Espai 114 together we form a team; we want to inspire you and accompany you.

Forest baths and their benefits for the company

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In recent decades, the progressive urbanization of the societies in which we live has increased
many psychological diseases, such as anxiety, insomnia, stress or depression. The Big One
most of these are caused by the way we manage our work. For the same reason
it is so important to start practicing “forest baths”.

The term “forest baths” has been known for a long time, becoming a practice
validated by numerous studies that have made its benefits visible.

This therapy originated in Japan. Its meaning is to absorb the atmosphere of the forest.
Stroll through the forest, breathe fresh air and listen to the silence and tranquility.

It is not a simple excursion, but a meditative walk and a therapeutic activity
highly recommended. In addition, it has an important spiritual component that promotes communication
with nature.

 

 

It is interesting to see how each person interacts with the forest differently depending on the
his personality. Most people simply relax, but many others feel
gratitude towards the forest or a great interior cleansing. It is a wonderful and very beneficial way of
connect with nature and with oneself.

Forest Baths can also be done in groups and we can take advantage of them as a therapy for
improve the relationship of a work team.

There are some companies that have already put this group experience into practice, which
it usually lasts about 2-3 hours and in which a series of activities are carried out
customized to reach a state of calm and peace of mind that will help reduce levels
of stress, anxiety and improving the working environment.

Through this practice, team members will obtain different benefits: improvement of the
physical health, improved mental health, increased creativity and critical thinking, moving away from the
routine, enjoy a new experience and improve the management of emotions.

 

 

A very common question when we start reporting on the topic is: Where can I take a bath
forest? We recommend Musgo Baños de Bosque, a company dedicated to carrying out
these conscious dives into nature and help you learn this technique
well-being for you and also for your company.

Don’t think twice, improve your mental health and make the positive energy of nature enter into
contact with your interior.

We are the Badalona’s Business Center, to give visibility and possibilities to your business.
In Espai 114 together we are a team; we want to inspire and accompany you.

What is a marketing plan and what it is for?

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The marketing plan is a document where we find an analysis of the situation of the company, the objectives to be achieved, the strategies to be followed and the planning to carry them out.

It is the guide that guides the company when deciding the steps to be taken at all times. This document usually has one year of validity, since it is convenient to review it annually and renew it. We will need to develop new objectives, re-investigate and evaluate the market and the competition, our target, what we have achieved and what we have not. With all this, we will be able to re-propose a new plan that adapts to the new reality.

Although it is a fairly heavy and long process, we must take into account that it is important to validate the information to know if everything that had been raised has worked and evaluate the current situation.

Why is the marketing plan important?

– To know your market share and, therefore, to have a better view of the sector.

– To better understand your competition and your strengths.

– To better focus the objectives and guarantee a good resolution of these.

– To periodically evaluate whether or not your actions work.

Phases of the marketing plan

Within the plan, four important parts stand out:

This is a Silvia Mazzoli scheme with the most relevant phases and, within them, what are the steps to follow to complete a good marketing plan for your company. And as we have already mentioned, a good marketing plan is important since it helps to have a clearer view of the objectives and allows to optimize and achieve the objectives set in a more organized way.

We are the Badalona’s Business Center, to give visibility and possibilities to your business.

In Espai 114 together we form a team; we want to inspire you and accompany you.